Online retailers are threatened by the Internet underbelly of nefarious online actors, including big industry competitors. These threat constituencies are leveraging bad bots in numerous ways that hurt many online retailers. These include bad bots that scrape prices and product data, perform click fraud and endanger the overall security of e-commerce websites, your loyal consumers, and your brands.
Download this whitepaper to explore:
- 5 types of of bot actions that occur most often against online retailers;
- How bad bots impact online retailers from competitive, revenue, and cost perspectives;
- The best way to mitigate bad bots.