Most online retailers spend vast resources protecting their business against chargebacks. But in reality, they're losing a lot more money to false declines than to actual CNP fraud.
- Understand the scope of false declines: Why eCommerce businesses should care about false declines, the silent revenue "killer"
- Stop rejecting legitimate customers: When to accept transactions despite "risky" indicators & data mismatches
- Track and improve your performance: How to tag orders ensuring better performance and decision accuracy going forward.
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